Profile Photo of Alex Angel
Summit Speaker

Alex Angel

Chief Community Officer, Commsor
More about Alex Angel
Community-led Growth Model explained
Topic for this session:

Community-led Growth Model explained

Chief Community Officer, Commsor

What you will learn:

  • Product led vs community led growth concept.
  • Interconnecting different divisions and departments in a company to feed one another.
  • Community as a rocket fuel to the success of the business.
  • Looking at KPIs to measure impact of community led growth.

Alex has been working in the community industry since 2010 starting out at reddit. 

Since then she has built products, and teams at reddit, Nike, and Commsor, as well as helped many B2B and B2C organizations with their community strategies. 

Her priority is to help empower people and organizations by equipping them with the resources and data they need to build Community-Led organizations rather than product-led growth to drive acquisition, expansion, and retention.

Session main takeaways
  • Product led vs community led growth concept.
  • Interconnecting different divisions and departments in a company to feed one another.
  • Community as a rocket fuel to the success of the business.
  • Looking at KPIs to measure impact of community led growth.

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