Ben Davies

Community Manager, Smokeball – Ex Canva

The minimum viable research article.

What you will learn:

• The flywheel effect.
• The hedgehog strategy.
• Community lead growth as a way to scale businesses.
• A product journey is about getting advocates.
• Money may be an answer to your community question, but it’s not really it.

Obsessed with community, Ben Davies specializes in creating communities and two-sided marketplaces that help companies scale.

Ben founded and scaled communities across Canva as it grew from $4billion to $40 billion in just three years. 

He has recently joined the Smokeball team as they work to found and scale their community pillar. 

Community-led-growth is the new buzzword in the tech landscape. Learn from Ben what this actually means with practical steps and strategies that he’s used to scale community in some of the fastest growing companies in the world.