Craig Forman

Lead People Scientist at CultureAmp

What you will learn:

• Keep your philosophy simple when starting your community.
• Transitioning from In-person to virtual to hybrid events.
• How to make Zoom events fun so you can veer off the fatigue.

Craig’s interest and passion in organisational culture has been the driving force in his work with CultureAmp, a global company originating from Australia that creates tools to help you really listen to your employees and community members. These can be engagement surveys, diversity-equity-inclusion surveys or performance conversations. Their mission is to make the workplace more human through building a healthy, positive organisational culture.

Craig was part of the team that launched CultureAmp’s first conference called “Culture First Global.” On the heels of that they realised that they could take their community to the next level to create change in the world. Within two years they have launched over 70 chapters globally, hosting events on average every two days over this past year. These have moved from in-person to virtual with the onset of the COVID-pandemic and now moving to hybrid events as the world opens up again.

CultureAmp’s community is built around a movement (around the belief that a better world of work is possible) rather than user groups and a product.  And as Craig points out, this is a pretty unique and progressive approach for a tech company.